Maybe youre distressed about a call with a prospect.
Or youre frozen, considering putting yourself out there on social media, and informing the world, “Im a freelance writer.”
Youre sitting at your computer system wrestling with how to pitch an editor.
That ever take place to you?
You do not need a bullhorn to connect with prospects and land well-paid writing assignments. Heres how to win and pitch as a freelancer, even if youre an introvert.
Maybe youre not cut out for this.
What if they learn you do not understand whatever?
What do you understand about how to pitch this prospect, company, or publication?
If only you were more positive, more social, more outgoing … If youve ever got stuck thinking you do not know how to pitch or you cant win at freelancing, since youre not the loudest individual in the room, youre not alone.
Which voice inside your head keeps piping up …
How to pitch freelance potential customers, land assignments, and earn money well is on your mind … A LOT
Meet Tom Albrighton: The Freelance Introvert
Today, hes carved out a specific niche as a freelance editor and B2B author. And hes the author of The Freelance Introvert:.
He decided to put himself out there and offer freelancing a try … on his own terms.
Trying to find advice on how to pitch and win at freelancing, even if youre not the loudest individual in the space? Take a look at Toms ideas and recommendations from a current interview inside the Freelance Writers Den.
What would you do if you got laid off from your task in the publishing industry? Thats exactly where Tom Albrighton discovered himself about 15 years ago.
Q1: Can you be an effective freelance writer, even if youre an introvert?
Tom: Yeah, for sure. Ive been freelancing for near 15 years. Before that I showed up through non-fiction book publishing. And Ive been an introvert my entire life.
Over time, Ive realized thats just my character. Im pleased working on my own. I think the older I get, the more shy Ive become, and thats simply fine.
Q2: Whats assisted you the most with how to pitch and win at freelancing?
Offer value. I like to find the customers who suit my service, and truly concentrate on assisting them to the finest of my abilities.
Tom: Everyone finds their own path to freelance success. I always encourage everyone to explore their own path and not always copy what Ive done. But some concepts that have actually worked for me include:.
When you really listen, in some cases youll believe: “Oh, I can see what theyre getting at now. I could see what they were trying to state or didnt quite feel they could say.”.
Under pledge & & overdeliver. How do you do it? I attempt and keep expectations with freelance composing prospects reasonable. Beat them, rather than constructing up the expectations and then falling brief.
Listen carefully to customers and potential customers. Its crucial to actually listen to what individuals are stating. And realize you do not always understand what theyre saying the first time around.
Plus, being an excellent listener is just part of who you are, if youre an introvert.
Q3: Whats the various between being a shy author and introvert freelancer?
If youre an introvert freelancer … Shyness, is just a feeling. Being an introvert is more of a character characteristic.
Often when youre satisfying prospects and customers for the first time if youre a shy author … You feel awkward and tense in business. And its always there.
For an INTROVERT, its the other method around. You get energy from your alone time.
An EXTROVERT draws energy from other individuals, feels energized by company, wishes to be around individuals, perhaps feels a bit low and lacking instructions when theyre alone.
Tom: Theres a common mistaken belief that introvert immediately equates to shy. Theyre really different.
Q4: What are the disadvantages of being an introvert freelancer?
There are some disadvantages of ending up being too introverted as a freelance writer:.
Tom: Well, I can go actually weeks, perhaps months sometimes, without seeing anyone face to face about freelance work. For me, that truly improves my well-being.
Youre used to a boss informing you what to do: You may hate your employer or your coworkers at a day job, bu theyre informing you what to do and shaping your reality from day to day. As a freelancer, you need to be self-directed. Youre running a one-person service. The dollar stops with you. Youve got to keep the whole program on the roadway, and that can be challenging for introverts.
You prevent marketing and reaching out. You know you require to do some outward-facing tasks, however you dont. : Read the guidelines for a possibility on how to pitch a concept, and then do it. Market yourself. Get on the phone and deal with customers. You will not have a freelance composing business if you dont put yourself out there.
You get too much of what you desire. Its how a lot of freelancers begin to second-guess how to pitch, how to get customers, how make more. If youre part of a neighborhood like the Freelance Writers Den, you do not have to work alone.
Q5: What are some strengths of being an introvert freelance author?
Do not need to draw energy from others.
Have the skills and discipline to set your own targets and objectives, and encourage yourself.
Do not get pulled out of shape quickly.
Listen extremely thoroughly to what people state, remember it, and you act upon it.
Have the ability to focus.
Worth long-term client relationships, over short-terms ones.
Tom: Its a character characteristic. This isnt true for everybody, however introverts tend to be independent and self-motivated. You:.
These are a few of the things that make introverts terrific freelancers.
Q6: What marketing strategies do you recommend to get self-employed work?
Just share your reality, your thoughts about being a freelance writer.
Im talking about the shorter LinkedIn posts rather than truly long articles. Ive seen a lot of writers get service this way. Just share your reality, your thoughts about being a freelance writer.
If youre an introvert freelance author, youve got a lot going for you.
If you wish to buckle down about how to pitch and land customers, you require to select a freelance marketing activity youll actually do every day or every number of days.
Heres three strategies I advise:.
Tom: You need to pick a sustainable marketing activity. You cant approach it with a spring-clean mindset, do one huge splurge, and get it out of the way. Consider it like this:.
Evan Jensen is the blog site editor for Make a Living Writing. Hes training to run another 100-mile ultra-marathon when hes not on a writing deadline or catching up on emails.
Youve got a lot going for you if youre an introvert freelance author. Embrace it. Dont attempt to be somebody youre not. Its a strength that can assist you move up, make more, and land excellent clients … in your own method. Its not a limitation. Take a look at it by doing this, and youll be fine.
Find & & pitch a perfect customer. Discover a perfect customer and send a pitch if youre a bit more old-school like me. Keep it workable. Select a firm or an organization that youve constantly wanted to work for, and simply compose them a truly, really good pitch letter.
You do not require a bullhorn to be a freelance writer.
It requires to be sustainable, and something you delight in. The marketing you do right now is setting your reality 6 to 12 months down the line.
If you dont put yourself out there, you wont have a freelance writing company.
I try and keep expectations with freelance writing prospects reasonable. If youre part of a community like the Freelance Writers Den, you do not have to work alone.
Required assistance landing freelance writing gigs? Lets discuss in the comments.
Practice your elevator speech. This can really help you when a prospect states: “Tell me about yourself.” (Thats type of a trigger for introverts. When I hear that, I immediately think: Oh, I do not wish to discuss myself. I do not wish to expose anything to you.). Rather of freaking out, take some time right now to compose your personal pitch. That way youve got a reaction when possibility or client asks.
Marketing is the generation of future cashflow.