How to Pitch & Win Freelance Writing Clients Without a Bullhorn

Or youre frozen, thinking of putting yourself out there on social networks, and telling the world, “Im a freelance author.”

Youre sitting at your computer battling with how to pitch an editor.

Maybe youre anxious about a call with a possibility.

That ever happen to you?

And that voice inside your head keeps piping up …

Maybe youre not cut out for this.
What if they find out you do not understand whatever?
What do you learn about how to pitch this organization, publication, or prospect?
If only you were more confident, more social, more outbound … If youve ever got stuck believing you dont know how to pitch or you cant win at freelancing, due to the fact that youre not the loudest individual in the space, youre not alone.

How to pitch freelance potential customers, land projects, and get paid well is on your mind … A LOT

You dont need a bullhorn to link with potential customers and land well-paid writing assignments. Heres how to win and pitch as a freelancer, even if youre an introvert.

Meet Tom Albrighton: The Freelance Introvert

Tom Albrighton

He chose to put himself out there and give freelancing a shot … on his own terms.

What would you do if you got laid off from your task in the publishing market? Thats exactly where Tom Albrighton found himself about 15 years back.

Searching for advice on how to pitch and win at freelancing, even if youre not the loudest person in the room? Take a look at Toms tips and guidance from a current interview inside the Freelance Writers Den.

Today, hes taken a specific niche as a freelance editor and B2B writer. And hes the author of The Freelance Introvert:.

Q1: Can you be a successful freelance writer, even if youre an introvert?

Tom: Yeah, for sure. Ive been freelancing for near 15 years. Before that I came up through non-fiction book publishing. And Ive been an introvert my whole life.

Over time, Ive understood thats just my character. Im happy working on my own. I think the older I get, the more shy Ive become, and thats simply fine.

Q2: Whats helped you the most with how to pitch and win at freelancing?

Tom: Everyone finds their own path to freelance success. I constantly encourage everyone to explore their own course and not always copy what Ive done. However some concepts that have worked for me include:.

Offer worth. I like to find the clients who suit my service, and really concentrate on assisting them to the best of my capabilities.

I attempt and keep expectations with freelance composing potential customers sensible. Beat them, rather than building up the expectations and then falling brief.

When you actually listen, often youll think: “Oh, I can see what theyre getting at now. I might see what they were attempting to say or didnt quite feel they might state.”.

Listen thoroughly to potential customers and clients. Its crucial to actually listen to what people are saying. And realize you dont constantly understand what theyre stating the very first time around.

Plus, being a good listener is simply part of who you are, if youre an introvert.

Q3: Whats the various in between being a shy author and introvert freelancer?

An EXTROVERT draws energy from other individuals, feels stimulated by company, wishes to be around individuals, perhaps feels a bit low and doing not have direction when theyre alone.

Is simply a sensation if youre an introvert freelancer … Shyness. And its not always there. Being an introvert is more of a character characteristic. I like to define it like this:.

For an INTROVERT, its the other way around. You get energy from your alone time.

Tom: Theres a common misunderstanding that introvert automatically equates to shy. Theyre really different.

Often when youre fulfilling potential customers and customers for the first time if youre a shy writer … You feel awkward and tense in business. And its always there.

Q4: What are the disadvantages of being an introvert freelancer?

You get too much of what you want. Its how a lot of freelancers start to second-guess how to pitch, how to get clients, how earn more. If youre part of a neighborhood like the Freelance Writers Den, you dont have to work alone.

Youre utilized to a boss telling you what to do: You might dislike your boss or your coworkers at a day job, bu theyre informing you what to do and shaping your truth from day to day. As a freelancer, you require to be self-directed. Youre running a one-person organization. The dollar stops with you. Youve got to keep the entire show on the roadway, which can be challenging for introverts.

However there are some disadvantages of ending up being too shy as a freelance writer:.

: Read the guidelines for a prospect on how to pitch a concept, and then do it. Get on the phone and deal with customers. If you dont put yourself out there, you wont have a freelance composing company.

Tom: Well, I can go actually weeks, possibly months often, without seeing anybody face to deal with about freelance work. For me, that truly increases my wellness.

Q5: What are some strengths of being an introvert freelance writer?

Tom: Its a character trait. So this isnt true for everybody, but introverts tend to be independent and self-motivated. You:.

These are a few of the things that make introverts fantastic freelancers.

Do not require to draw energy from others.
Have the skills and discipline to set your own targets and objectives, and inspire yourself.
Do not get taken out of shape easily.
Listen really thoroughly to what individuals say, remember it, and you act on it.
Have the ability to focus.
Value long-term client relationships, over short-terms ones.

Q6: What marketing methods do you advise to get self-employed work?

Need help landing freelance composing gigs? Lets go over in the comments.

Marketing is the generation of future cashflow.

Youve got a lot going for you if youre an introvert freelance writer. Embrace it. Do not attempt to be someone youre not. Its a strength that can help you go up, make more, and land great customers … in your own way. Its not a restriction. Take a look at it this method, and youll be fine.

Simply share your truth, your ideas about being a freelance writer.

Tom: You have to choose a sustainable marketing activity. You cant approach it with a spring-clean mentality, do one massive splurge, and get it out of the method. Believe about it like this:.

I attempt and keep expectations with freelance composing prospects reasonable. If youre part of a community like the Freelance Writers Den, you dont have to work alone.

If youre a bit more old-school like me, discover a perfect customer and send a pitch. Select a company or an organization that youve constantly wanted to work for, and just compose them an actually, really excellent pitch letter.

It needs to be sustainable, and something you delight in. The marketing you do right now is setting your truth 6 to 12 months down the line.

Heres three strategies I suggest:.

Practice your elevator speech. This can truly assist you when a possibility states: “Tell me about yourself.” (Thats sort of a trigger for introverts. When I hear that, I right away think: Oh, I dont want to speak about myself. I dont want to reveal anything to you.). So instead of freaking out, take some time today to compose your personal pitch. That method youve got a response when prospect or customer asks.

If you do not put yourself out there, you will not have a freelance composing company.

Post on LinkedIn to get leads & & referrals. Im speaking about the shorter LinkedIn posts instead of really long articles. 1,300 characters is the limitation. Its probably about 200 words. Ive seen a lot of authors get company by doing this. And you do not need to publish anything incredibly original, very creative. Simply share your reality, your ideas about being a freelance writer.

If you want to buckle down about how to pitch and land customers, you require to pick a freelance marketing activity youll really do every day or every couple of days.

If youre an introvert freelance author, youve got a lot going for you.

You do not need a bullhorn to be a freelance author.

Evan Jensen is the blog editor for Make a Living Writing. Hes training to run another 100-mile ultra-marathon when hes not on a writing due date or catching up on emails.

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